Product Video

Platforms

Amazon product videos

Amazon's product video slot sits beside the image gallery and plays in a landscape player. A clean product-only clip on white, five to eight seconds long, reads as native there and avoids the common rejection reasons.

Render the listing clip in 16:9, keep the product large and the background plain, and leave text, prices and claims out of the frame. Add a lifestyle clip as a second video if your category allows it.

Clip

Rendered in the Studio from one product photo.

Video guidance

ItemGuidance
Shape16:9 landscape
Recommended length5–30 seconds for a product clip; shorter plays better in the gallery
Resolution1080p recommended; 720p accepted
File typeMP4 (H.264)
Maximum sizeUp to 5 GB; a short clip is a few MB
ContentProduct-only; avoid prices, promotional text, external links and competitor references
NoteAs of 2026 — confirm the current requirements in Seller Central before uploading

What this is for

  • A product-only white clip in the landscape player's shape
  • A half-orbit that shows form without a full spin
  • A 360° spin as a second video where the category allows
  • A 1080p render for categories with a zoomable video slot

Suggested order

  1. 1

    Render the Amazon listing clip (16:9)

    Product-only on white in 16:9, the shape Amazon's player uses, with a calm move and no text.

    Marketplace Listing Video
  2. 2

    Add a lifestyle clip

    Amazon allows additional videos in many categories; a scene clip shows the product in use.

    Lifestyle Scene Video
  3. 3

    Render 1080p for hero slots

    A 1080p render (166 credits for five seconds) suits Amazon placements that play full-width.

    Marketplace Listing Video

Questions

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