Platforms
Shopify product videos
A Shopify product page plays video inside the media gallery next to the product images. A landscape clip suits most desktop galleries; a portrait clip fills the phone screen.
Most stores pair a plain product clip with one lifestyle clip. Render both from the same photo so the lighting and the product match across the gallery.
Rendered in the Studio from one product photo.
Video guidance
| Item | Guidance |
|---|---|
| Shape | 16:9 landscape or 9:16 portrait; themes crop media to their gallery tile |
| Recommended length | 5–15 seconds for a gallery clip |
| Resolution | 720p or 1080p |
| File type | MP4 or MOV |
| Maximum size | Up to 1 GB per file |
| Content | Your own rules apply; keep text out of the clip so it stays editable |
| Note | As of 2026 — confirm the current media limits in the Shopify help center |
What this is for
- Landscape or portrait clips that sit in the image gallery
- A plain clip plus a lifestyle clip from one photo
- Autoplaying hero banners rendered at 16:9
- Consistent motion across a whole collection
Suggested order
- 1
Render the Shopify listing clip (16:9)
Product-only on white in 16:9, the shape Shopify's player uses, with a calm move and no text.
Marketplace Listing Video - 2
Add a lifestyle clip
Shopify allows additional videos in many categories; a scene clip shows the product in use.
Lifestyle Scene Video - 3
Render 1080p for hero slots
A 1080p render (166 credits for five seconds) suits Shopify placements that play full-width.
Marketplace Listing Video
Questions
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