Product Video

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Product videos for bags

Bags sell on craft and on the shoulder: a macro pan across the stitching, a model carrying it in a cafe, a spin that shows the back and the base.

Totes, backpacks and crossbodies filmed as feature Close-up, on-Model or 360° Spin clips all start from the same photo, and the leather grain, hardware and stitching stay as shot in every frame. The motion that sells bags is a macro pan across the stitching and clasp; the opening frame sets the stage and the clip adds it.

Clip

Rendered in the Studio from one product photo.

What this is for

  • Hardware and stitching too small for a still
  • Showing the bag worn without a model
  • Interior and base views
  • Leather that reads as plastic under flash

Suggested order

  1. 1

    Render the bag hero clip

    The first video type to try for totes, backpacks and crossbodies: it keeps the leather grain, hardware and stitching as photographed while it adds the motion bag shoppers respond to.

    Feature Close-up
  2. 2

    Add a On-Model clip

    On-Model is the second slot for bags: a person presenting, wearing or using the product, five to eight seconds long.

    Product on Model Video
  3. 3

    Cut a 360° Spin version for Shopify

    A full turntable rotation on a seamless set in 16:9 or 9:16, the shape Shopify and Amazon players use for bags.

    360° Product Spin

Video types for this category

Questions

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