Sneakers
Sneakers on-Model video
The On-Model type turns a running shoe into a person presenting, wearing or using the product — a model makes one natural gesture while the camera eases in. For sneakers that means a 360 turn on a black acrylic floor with a reflection, in a clip five to eight seconds long, with the colorway, sole, laces and side branding held in every frame.
Every sneaker in the range can go through the same On-Model settings, so the Shopify collection page and the PDP galleries look like one shoot. Swap On-Model for another type with one click to split-test sneakers and trainers.
Rendered in the Studio from one product photo.
What this is for
- Motion — a model makes one natural gesture while the camera eases in — that keeps the colorway, sole, laces and side branding readable
- A on-Model clip in 9:16 or 16:9, the shapes sneaker buyers see on eBay
- The same sneaker rendered as a on-Model and nine other types for split tests
- Consistent On-Model settings across every sneaker SKU so the gallery reads as one shoot
Suggested order
- 1
Render sneakers and trainers as a person presenting, wearing or using the product
The On-Model type sets the motion — a model makes one natural gesture while the camera eases in — while keeping the colorway, sole, laces and side branding untouched.
Product on Model Video - 2
Set the shape for eBay
9:16 or 16:9 covers the eBay player; switch it with the shape chips before rendering.
Product on Model Video - 3
Cut a second on-Model at another shape
eBay and Shopify use different player shapes; the same sneaker renders at 9:16 or 16:9 with one click.
Product on Model Video
Video types for this category
Questions
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