Which shape should a toys hero Reveal be?

16:9 or 9:16 is the usual choice; the shape chips in the Studio switch it before rendering. Amazon and Walmart players each have a preferred shape, listed on the platform pages.

How many credits does a plush bear as a hero Reveal cost?

A five-second 720p clip is 116 credits, opening frame included; draft 360p is 46 and 1080p is 166. A new account's 45 free credits cover one short draft hero Reveal of plush toys, puzzles and building sets.

Toys

Toys hero Reveal video

Q: Will my toy stay identical through the hero Reveal?

The opening frame is painted with instructions to keep the colors, face and packaging art as uploaded, and the Hero Reveal motion — shadows open and a band of light sweeps across the product as the camera eases in — moves the camera and the light rather than the product. Compare the clip with the toy before you publish.

A hero Reveal of plush toys, puzzles and building sets is a cinematic reveal with a traveling light, and most toys sellers never get to shoot one. Upload one photo of a plush bear and the Hero Reveal type renders it: shadows open and a band of light sweeps across the product as the camera eases in, with the colors, face and packaging art as photographed.

Use the hero Reveal clip in the video slot behind your main images: it shows parents and gift buyers a cinematic reveal with a traveling light without breaking Amazon's media rules. Glossy, metallic and premium packaging suit this type best, and plush toys, puzzles and building sets are squarely in that group.

Open pre-set in the Studio Hero Reveal

Clip

Rendered in the Studio from one product photo.

What this is for

The same toy rendered as a hero Reveal and nine other types for split tests
Consistent Hero Reveal settings across every toy SKU so the gallery reads as one shoot
A playful push-in on a pastel set — the kind of motion a hero Reveal adds to plush toys, puzzles and building sets
Plush toys, puzzles and building sets filmed as a cinematic reveal with a traveling light without shipping a sample to a studio

Suggested order

1
Render plush toys, puzzles and building sets as a cinematic reveal with a traveling light
The Hero Reveal type sets the motion — shadows open and a band of light sweeps across the product as the camera eases in — while keeping the colors, face and packaging art untouched.
Hero Reveal
2
Set the shape for Amazon
16:9 or 9:16 covers the Amazon player; switch it with the shape chips before rendering.
Hero Reveal
3
Cut a second hero Reveal at another shape
Amazon and Walmart use different player shapes; the same toy renders at 16:9 or 9:16 with one click.
Hero Reveal