How long should a candles social Ad Clip be?

Four to six seconds. Shorter clips compress the motion; longer ones slow it down rather than adding more. Render two lengths and keep the one that reads best on a phone.

Does the Social Ad Clip type work for glossy or dark candles, diffusers and wax melts?

Yes. The opening frame lights the candle for its material, and the social Ad Clip motion keeps that light consistent. For very reflective candles, diffusers and wax melts, a dark set shows the highlights moving best.

Will my candle stay identical through the social Ad Clip?

The opening frame is painted with instructions to keep the label, jar color and lid as uploaded, and the Social Ad Clip motion — a confident camera move and moving light with a vibe you choose — moves the camera and the light rather than the product. Compare the clip with the candle before you publish.

Candles

Candles social Ad Clip video

For candles, Social Ad Clip means a scroll-stopping hook in the platform's shape: a confident camera move and moving light with a vibe you choose. One photo of a jar candle in, a social Ad Clip clip out, label and jar identical to the source.

Photograph the candle with the label facing the camera before opening the Social Ad Clip type. Set the shape to 9:16 or 16:9 by platform for Etsy, keep the length at four to six seconds, and render; the opening frame appears first and the social Ad Clip clip follows.

Open pre-set in the Studio Social Ad Clip

Clip

Rendered in the Studio from one product photo.

What this is for

A flame flickering while the camera drifts past — the kind of motion a social Ad Clip adds to candles, diffusers and wax melts
Candles, diffusers and wax melts filmed as a scroll-stopping hook in the platform's shape without shipping a sample to a studio
Motion — a confident camera move and moving light with a vibe you choose — that keeps the label, jar color and lid readable
A social Ad Clip clip in 9:16 or 16:9 by platform, the shapes home-fragrance shoppers see on Etsy

Suggested order

1
Render candles, diffusers and wax melts as a scroll-stopping hook in the platform's shape
The Social Ad Clip type sets the motion — a confident camera move and moving light with a vibe you choose — while keeping the label, jar color and lid untouched.
Social Ad Clip
2
Set the shape for Etsy
9:16 or 16:9 by platform covers the Etsy player; switch it with the shape chips before rendering.
Social Ad Clip
3
Cut a second social Ad Clip at another shape
Etsy and Shopify use different player shapes; the same candle renders at 9:16 or 16:9 by platform with one click.
Social Ad Clip