Product Video

Coffee

Coffee on-Model video

For coffee, On-Model means a person presenting, wearing or using the product: a model makes one natural gesture while the camera eases in. One photo of a coffee bag in, a on-Model clip out, bag artwork identical to the source.

Photograph the coffee bag with the label facing the camera before opening the On-Model type. Set the shape to 9:16 or 16:9 for Shopify, keep the length at five to eight seconds, and render; the opening frame appears first and the on-Model clip follows.

Clip

Rendered in the Studio from one product photo.

What this is for

  • Steam rising from a cup beside the bag — the kind of motion a on-Model adds to coffee bags, pods and cold brew
  • Coffee bags, pods and cold brew filmed as a person presenting, wearing or using the product without shipping a sample to a studio
  • Motion — a model makes one natural gesture while the camera eases in — that keeps the bag artwork, roast label and valve readable
  • A on-Model clip in 9:16 or 16:9, the shapes coffee drinkers see on Shopify

Suggested order

  1. 1

    Render coffee bags, pods and cold brew as a person presenting, wearing or using the product

    The On-Model type sets the motion — a model makes one natural gesture while the camera eases in — while keeping the bag artwork, roast label and valve untouched.

    Product on Model Video
  2. 2

    Set the shape for Shopify

    9:16 or 16:9 covers the Shopify player; switch it with the shape chips before rendering.

    Product on Model Video
  3. 3

    Cut a second on-Model at another shape

    Shopify and Amazon use different player shapes; the same coffee bag renders at 9:16 or 16:9 with one click.

    Product on Model Video

Video types for this category

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