Product Video

Coffee

Coffee hero Reveal video

For coffee, Hero Reveal means a cinematic reveal with a traveling light: shadows open and a band of light sweeps across the product as the camera eases in. One photo of a coffee bag in, a hero Reveal clip out, bag artwork identical to the source.

Photograph the coffee bag with the label facing the camera before opening the Hero Reveal type. Set the shape to 16:9 or 9:16 for Shopify, keep the length at five to eight seconds, and render; the opening frame appears first and the hero Reveal clip follows.

Clip

Rendered in the Studio from one product photo.

What this is for

  • A hero Reveal clip in 16:9 or 9:16, the shapes coffee drinkers see on Shopify
  • The same coffee bag rendered as a hero Reveal and nine other types for split tests
  • Consistent Hero Reveal settings across every coffee bag SKU so the gallery reads as one shoot
  • Steam rising from a cup beside the bag — the kind of motion a hero Reveal adds to coffee bags, pods and cold brew

Suggested order

  1. 1

    Render coffee bags, pods and cold brew as a cinematic reveal with a traveling light

    The Hero Reveal type sets the motion — shadows open and a band of light sweeps across the product as the camera eases in — while keeping the bag artwork, roast label and valve untouched.

    Hero Reveal
  2. 2

    Set the shape for Shopify

    16:9 or 9:16 covers the Shopify player; switch it with the shape chips before rendering.

    Hero Reveal
  3. 3

    Render a still of the coffee bag first

    Four credits to approve the setting before the hero Reveal clip is billed; the still becomes the opening frame.

    Lifestyle Still

Video types for this category

Questions

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