How long should a pet Products hero Reveal be?

Five to eight seconds. Shorter clips compress the motion; longer ones slow it down rather than adding more. Render two lengths and keep the one that reads best on a phone.

Does the Hero Reveal type work for glossy or dark treats, toys and feeders?

Yes. The opening frame lights the pet product for its material, and the hero Reveal motion keeps that light consistent. For very reflective treats, toys and feeders, a dark set shows the highlights moving best.

Pet Products

Pet Products hero Reveal video

Q: Will my pet product stay identical through the hero Reveal?

The opening frame is painted with instructions to keep the bag print, flavor and feeding guide as uploaded, and the Hero Reveal motion — shadows open and a band of light sweeps across the product as the camera eases in — moves the camera and the light rather than the product. Compare the clip with the pet product before you publish.

The Hero Reveal type turns a bag of dog treats into a cinematic reveal with a traveling light — shadows open and a band of light sweeps across the product as the camera eases in. For pet Products that means a garden drift with dappled light on the bag, in a clip five to eight seconds long, with the bag print, flavor and feeding guide held in every frame.

Every pet product in the range can go through the same Hero Reveal settings, so the Shopify collection page and the PDP galleries look like one shoot. Swap Hero Reveal for another type with one click to split-test treats, toys and feeders.

Open pre-set in the Studio Hero Reveal

Clip

Rendered in the Studio from one product photo.

What this is for

Consistent Hero Reveal settings across every pet product SKU so the gallery reads as one shoot
A garden drift with dappled light on the bag — the kind of motion a hero Reveal adds to treats, toys and feeders
Treats, toys and feeders filmed as a cinematic reveal with a traveling light without shipping a sample to a studio
Motion — shadows open and a band of light sweeps across the product as the camera eases in — that keeps the bag print, flavor and feeding guide readable

Suggested order

1
Render treats, toys and feeders as a cinematic reveal with a traveling light
The Hero Reveal type sets the motion — shadows open and a band of light sweeps across the product as the camera eases in — while keeping the bag print, flavor and feeding guide untouched.
Hero Reveal
2
Set the shape for Amazon
16:9 or 9:16 covers the Amazon player; switch it with the shape chips before rendering.
Hero Reveal
3
Render a still of the pet product first
Four credits to approve the setting before the hero Reveal clip is billed; the still becomes the opening frame.
Lifestyle Still