Apparel
Apparel on-Model video
The On-Model type turns a linen shirt into a person presenting, wearing or using the product — a model makes one natural gesture while the camera eases in. For apparel that means a model turning so the drape is seen from the side, in a clip five to eight seconds long, with the fabric, print, color and fit held in every frame.
Every garment in the range can go through the same On-Model settings, so the TikTok Shop collection page and the PDP galleries look like one shoot. Swap On-Model for another type with one click to split-test tees, dresses and jackets.
Rendered in the Studio from one product photo.
What this is for
- Consistent On-Model settings across every garment SKU so the gallery reads as one shoot
- A model turning so the drape is seen from the side — the kind of motion a on-Model adds to tees, dresses and jackets
- Tees, dresses and jackets filmed as a person presenting, wearing or using the product without shipping a sample to a studio
- Motion — a model makes one natural gesture while the camera eases in — that keeps the fabric, print, color and fit readable
Suggested order
- 1
Render tees, dresses and jackets as a person presenting, wearing or using the product
The On-Model type sets the motion — a model makes one natural gesture while the camera eases in — while keeping the fabric, print, color and fit untouched.
Product on Model Video - 2
Set the shape for Shopify
9:16 or 16:9 covers the Shopify player; switch it with the shape chips before rendering.
Product on Model Video - 3
Render a still of the garment first
Four credits to approve the setting before the on-Model clip is billed; the still becomes the opening frame.
Lifestyle Still
Video types for this category
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