Does the Listing Video type work for glossy or dark sunglasses and frames?

Yes. The opening frame lights the pair of sunglasses for its material, and the listing Video motion keeps that light consistent. For very reflective sunglasses and frames, a dark set shows the highlights moving best.

Which shape should a eyewear listing Video be?

16:9 or 9:16 by marketplace is the usual choice; the shape chips in the Studio switch it before rendering. Shopify and Amazon players each have a preferred shape, listed on the platform pages.

Eyewear

Eyewear listing Video video

Q: Will my pair of sunglasses stay identical through the listing Video?

The opening frame is painted with instructions to keep the frame shape, lens tint and temple logo as uploaded, and the Listing Video motion — a half-orbit, push-in or rise with even light and nothing else in frame — moves the camera and the light rather than the product. Compare the clip with the pair of sunglasses before you publish.

A listing Video of sunglasses and frames is a product-only clip on pure white for the marketplace player, and most eyewear sellers never get to shoot one. Upload one photo of a pair of sunglasses and the Listing Video type renders it: a half-orbit, push-in or rise with even light and nothing else in frame, with the frame shape, lens tint and temple logo as photographed.

Use the listing Video clip in the video slot behind your main images: it shows eyewear shoppers a product-only clip on pure white for the marketplace player without breaking Shopify's media rules. Any SKU with a marketplace video slot suit this type best, and sunglasses and frames are squarely in that group.

Open pre-set in the Studio Marketplace Listing Video

Clip

Rendered in the Studio from one product photo.

What this is for

Sunglasses and frames filmed as a product-only clip on pure white for the marketplace player without shipping a sample to a studio
Motion — a half-orbit, push-in or rise with even light and nothing else in frame — that keeps the frame shape, lens tint and temple logo readable
A listing Video clip in 16:9 or 9:16 by marketplace, the shapes eyewear shoppers see on Shopify
The same pair of sunglasses rendered as a listing Video and nine other types for split tests

Suggested order

1
Render sunglasses and frames as a product-only clip on pure white for the marketplace player
The Listing Video type sets the motion — a half-orbit, push-in or rise with even light and nothing else in frame — while keeping the frame shape, lens tint and temple logo untouched.
Marketplace Listing Video
2
Set the shape for Shopify
16:9 or 9:16 by marketplace covers the Shopify player; switch it with the shape chips before rendering.
Marketplace Listing Video
3
Render a still of the pair of sunglasses first
Four credits to approve the setting before the listing Video clip is billed; the still becomes the opening frame.
Lifestyle Still