How long should a hats feature Close-up be?

Four to six seconds. Shorter clips compress the motion; longer ones slow it down rather than adding more. Render two lengths and keep the one that reads best on a phone.

Does the Feature Close-up type work for glossy or dark caps, beanies and brimmed hats?

Yes. The opening frame lights the hat for its material, and the feature Close-up motion keeps that light consistent. For very reflective caps, beanies and brimmed hats, a dark set shows the highlights moving best.

Will my hat stay identical through the feature Close-up?

The opening frame is painted with instructions to keep the fabric, brim shape and embroidery as uploaded, and the Feature Close-up motion — a push-in, pan, rack focus or tilt lands on the detail you name — moves the camera and the light rather than the product. Compare the clip with the hat before you publish.

Hats

Hats feature Close-up video

For hats, Feature Close-up means a macro move onto one named detail: a push-in, pan, rack focus or tilt lands on the detail you name. One photo of a wool cap in, a feature Close-up clip out, fabric and embroidery identical to the source.

Photograph the hat with the label facing the camera before opening the Feature Close-up type. Set the shape to 16:9 or 9:16 for Etsy, keep the length at four to six seconds, and render; the opening frame appears first and the feature Close-up clip follows.

Open pre-set in the Studio Feature Close-up

Clip

Rendered in the Studio from one product photo.

What this is for

A feature Close-up clip in 16:9 or 9:16, the shapes hat buyers see on Etsy
The same hat rendered as a feature Close-up and nine other types for split tests
Consistent Feature Close-up settings across every hat SKU so the gallery reads as one shoot
A slow turn showing the crown and the back strap — the kind of motion a feature Close-up adds to caps, beanies and brimmed hats

Suggested order

1
Render caps, beanies and brimmed hats as a macro move onto one named detail
The Feature Close-up type sets the motion — a push-in, pan, rack focus or tilt lands on the detail you name — while keeping the fabric, brim shape and embroidery untouched.
Feature Close-up
2
Set the shape for Etsy
16:9 or 9:16 covers the Etsy player; switch it with the shape chips before rendering.
Feature Close-up
3
Render a still of the hat first
Four credits to approve the setting before the feature Close-up clip is billed; the still becomes the opening frame.
Lifestyle Still