Product Video

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Product videos for watches

A watch clip is about the dial catching light: a reveal under cool rim light, a macro push onto the bezel, a slow turn on a concrete plinth.

Watches and straps filmed as hero Reveal, feature Close-up or 360° Spin clips all start from the same photo, and the dial, hands, bezel markings and strap stay as shot in every frame. The motion that sells watches is a slow turn under a single hard light on concrete; the opening frame sets the stage and the clip adds it.

Clip

Rendered in the Studio from one product photo.

What this is for

  • Crystal glare hiding the dial
  • Showing the case profile and the strap
  • A premium reveal for the product page
  • Consistent clips across a whole collection

Suggested order

  1. 1

    Render the watch hero clip

    The first video type to try for watches and straps: it keeps the dial, hands, bezel markings and strap as photographed while it adds the motion watch buyers respond to.

    Hero Reveal
  2. 2

    Add a Feature Close-up clip

    Feature Close-up is the second slot for watches: a macro move onto one named detail, four to six seconds long.

    Feature Close-up
  3. 3

    Cut a 360° Spin version for Shopify

    A full turntable rotation on a seamless set in 16:9 or 9:16, the shape Shopify and eBay players use for watches.

    360° Product Spin

Video types for this category

Questions

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