Product Video

Watches

Watches on-Model video

The On-Model type turns a steel watch into a person presenting, wearing or using the product — a model makes one natural gesture while the camera eases in. For watches that means a slow turn under a single hard light on concrete, in a clip five to eight seconds long, with the dial, hands, bezel markings and strap held in every frame.

Every watch in the range can go through the same On-Model settings, so the eBay collection page and the PDP galleries look like one shoot. Swap On-Model for another type with one click to split-test watches and straps.

Clip

Rendered in the Studio from one product photo.

What this is for

  • Consistent On-Model settings across every watch SKU so the gallery reads as one shoot
  • A slow turn under a single hard light on concrete — the kind of motion a on-Model adds to watches and straps
  • Watches and straps filmed as a person presenting, wearing or using the product without shipping a sample to a studio
  • Motion — a model makes one natural gesture while the camera eases in — that keeps the dial, hands, bezel markings and strap readable

Suggested order

  1. 1

    Render watches and straps as a person presenting, wearing or using the product

    The On-Model type sets the motion — a model makes one natural gesture while the camera eases in — while keeping the dial, hands, bezel markings and strap untouched.

    Product on Model Video
  2. 2

    Set the shape for Shopify

    9:16 or 16:9 covers the Shopify player; switch it with the shape chips before rendering.

    Product on Model Video
  3. 3

    Render a still of the watch first

    Four credits to approve the setting before the on-Model clip is billed; the still becomes the opening frame.

    Lifestyle Still

Video types for this category

Questions

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