Product Video

Kitchenware

Kitchenware splash & Particles video

A splash & Particles of pans, knives and gadgets is a commercial effect fired around the product in slow motion, and most kitchenware sellers never get to shoot one. Upload one photo of a cast-iron pan and the Splash & Particles type renders it: water, ice, petals, smoke or sparks move around a still, sharp product, with the handle, finish and brand mark as photographed.

Use the splash & Particles clip in the video slot behind your main images: it shows home cooks a commercial effect fired around the product in slow motion without breaking Amazon's media rules. Drinks, beauty, fragrance and anything that wants drama suit this type best, and pans, knives and gadgets are squarely in that group.

Clip

Rendered in the Studio from one product photo.

What this is for

  • Pans, knives and gadgets filmed as a commercial effect fired around the product in slow motion without shipping a sample to a studio
  • Motion — water, ice, petals, smoke or sparks move around a still, sharp product — that keeps the handle, finish and brand mark readable
  • A splash & Particles clip in 9:16 or 16:9, the shapes home cooks see on Amazon
  • The same pan rendered as a splash & Particles and nine other types for split tests

Suggested order

  1. 1

    Render pans, knives and gadgets as a commercial effect fired around the product in slow motion

    The Splash & Particles type sets the motion — water, ice, petals, smoke or sparks move around a still, sharp product — while keeping the handle, finish and brand mark untouched.

    Splash & Particles
  2. 2

    Set the shape for Amazon

    9:16 or 16:9 covers the Amazon player; switch it with the shape chips before rendering.

    Splash & Particles
  3. 3

    Render a still of the pan first

    Four credits to approve the setting before the splash & Particles clip is billed; the still becomes the opening frame.

    Lifestyle Still

Video types for this category

Questions

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