Product Video

Beverages

Beverages splash & Particles video

The Splash & Particles type turns a soda can into a commercial effect fired around the product in slow motion — water, ice, petals, smoke or sparks move around a still, sharp product. For beverages that means ice tumbling around the can with cold mist, in a clip four to six seconds long, with the can artwork, flavor name and cap held in every frame.

Every can in the range can go through the same Splash & Particles settings, so the TikTok Shop collection page and the PDP galleries look like one shoot. Swap Splash & Particles for another type with one click to split-test cans, bottles and multipacks.

Clip

Rendered in the Studio from one product photo.

What this is for

  • Motion — water, ice, petals, smoke or sparks move around a still, sharp product — that keeps the can artwork, flavor name and cap readable
  • A splash & Particles clip in 9:16 or 16:9, the shapes drink buyers see on Amazon
  • The same can rendered as a splash & Particles and nine other types for split tests
  • Consistent Splash & Particles settings across every can SKU so the gallery reads as one shoot

Suggested order

  1. 1

    Render cans, bottles and multipacks as a commercial effect fired around the product in slow motion

    The Splash & Particles type sets the motion — water, ice, petals, smoke or sparks move around a still, sharp product — while keeping the can artwork, flavor name and cap untouched.

    Splash & Particles
  2. 2

    Set the shape for Amazon

    9:16 or 16:9 covers the Amazon player; switch it with the shape chips before rendering.

    Splash & Particles
  3. 3

    Cut a second splash & Particles at another shape

    Amazon and TikTok Shop use different player shapes; the same can renders at 9:16 or 16:9 with one click.

    Splash & Particles

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