Which shape should a cosmetics seasonal be?

9:16 or 16:9 is the usual choice; the shape chips in the Studio switch it before rendering. TikTok Shop and Shopify players each have a preferred shape, listed on the platform pages.

How many credits does a lipstick tube as a seasonal cost?

A five-second 720p clip is 116 credits, opening frame included; draft 360p is 46 and 1080p is 166. A new account's 45 free credits cover one short draft seasonal of lipsticks, palettes and compacts.

How long should a cosmetics seasonal be?

Five to eight seconds. Shorter clips compress the motion; longer ones slow it down rather than adding more. Render two lengths and keep the one that reads best on a phone.

Cosmetics

Cosmetics seasonal video

A seasonal of lipsticks, palettes and compacts is a holiday or seasonal scene with matching motion, and most cosmetics sellers never get to shoot one. Upload one photo of a lipstick tube and the Seasonal type renders it: snow, petals, confetti or summer light move around a still product, with the shade, case finish and product color as photographed.

Use the seasonal clip in the video slot behind your main images: it shows beauty buyers a holiday or seasonal scene with matching motion without breaking TikTok Shop's media rules. Gifting categories and seasonal campaigns suit this type best, and lipsticks, palettes and compacts are squarely in that group.

Open pre-set in the Studio Seasonal Product Video

Clip

Rendered in the Studio from one product photo.

What this is for

Lipsticks, palettes and compacts filmed as a holiday or seasonal scene with matching motion without shipping a sample to a studio
Motion — snow, petals, confetti or summer light move around a still product — that keeps the shade, case finish and product color readable
A seasonal clip in 9:16 or 16:9, the shapes beauty buyers see on TikTok Shop
The same lipstick rendered as a seasonal and nine other types for split tests

Suggested order

1
Render lipsticks, palettes and compacts as a holiday or seasonal scene with matching motion
The Seasonal type sets the motion — snow, petals, confetti or summer light move around a still product — while keeping the shade, case finish and product color untouched.
Seasonal Product Video
2
Set the shape for TikTok Shop
9:16 or 16:9 covers the TikTok Shop player; switch it with the shape chips before rendering.
Seasonal Product Video
3
Render a still of the lipstick first
Four credits to approve the setting before the seasonal clip is billed; the still becomes the opening frame.
Lifestyle Still