Product Video

Cosmetics

Cosmetics 360° Spin video

A 360° Spin of lipsticks, palettes and compacts is a full turntable rotation on a seamless set, and most cosmetics sellers never get to shoot one. Upload one photo of a lipstick tube and the 360° Spin type renders it: the product turns a full circle while the camera and light hold still, with the shade, case finish and product color as photographed.

Use the 360° Spin clip in the video slot behind your main images: it shows beauty buyers a full turntable rotation on a seamless set without breaking TikTok Shop's media rules. Anything with sides and a back worth seeing suit this type best, and lipsticks, palettes and compacts are squarely in that group.

Clip

Rendered in the Studio from one product photo.

What this is for

  • Lipsticks, palettes and compacts filmed as a full turntable rotation on a seamless set without shipping a sample to a studio
  • Motion — the product turns a full circle while the camera and light hold still — that keeps the shade, case finish and product color readable
  • A 360° Spin clip in 16:9 or 9:16, the shapes beauty buyers see on TikTok Shop
  • The same lipstick rendered as a 360° Spin and nine other types for split tests

Suggested order

  1. 1

    Render lipsticks, palettes and compacts as a full turntable rotation on a seamless set

    The 360° Spin type sets the motion — the product turns a full circle while the camera and light hold still — while keeping the shade, case finish and product color untouched.

    360° Product Spin
  2. 2

    Set the shape for TikTok Shop

    16:9 or 9:16 covers the TikTok Shop player; switch it with the shape chips before rendering.

    360° Product Spin
  3. 3

    Render a still of the lipstick first

    Four credits to approve the setting before the 360° Spin clip is billed; the still becomes the opening frame.

    Lifestyle Still

Video types for this category

Questions

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